Descriptions versus Reasons

Posted on by Carl Weber

canadian-bacon

Canadian Bacon.

It is a thing we are into at the moment.

Each week, I take a number.

I stand in the long line.

Numbers are called, I glance down at my number.

More numbers, more glances.

Don’t want to miss it.

Anticipation.

The Magic Number.

The description.

A pound, sliced medium.

A pound, sliced not too thin.

A pound, sliced kinda thick.

Each time the result disappoints.

Too thick. Too thin. Never just right.

But there was yesterday.

The description.

A pause and a question.

“Are you making breakfast sandwiches?”

“Yes.”

“Then I know exactly what you need.”

A perfect thickness.

A satisfied customer.

How often do we try to meet the customer’s description without understanding the reasons why they need something?

Descriptions are helpful.

Reasons are magic.

Published by Carl Weber

Carl Weber, is the owner and founder of Carl Weber Consulting, a consulting group that helps businesses, non-profits, and individuals understand themselves, hire and manage well, and become great leaders. Carl worked in local government for more than ten years, as the Town Administrator of a few towns in NH. Once upon a time he was a search and rescue swimmer for the US Navy. Carl holds Bachelors’ Degrees in Political Science & Community Development and a Master’s Degree in Public Policy. Carl is a Certified Professional Behavioral Analyst (CPBA) and Certified Professional Motivators Analyst (CPMA). Carl regularly teaches on human factors and the relationship of behavior and leadership styles, as well as motivation, coaching, leadership challenges, and failing as a leader. His passion is to help leaders in their lifelong journey to finish well, to combat and work with their inner voice, and to live a meaningful story worth reading. Carl lives in Southern New Hampshire with his wife Amanda and together they are raising a small tribe of four young (somewhat crazy) women with the goal of unleashing them on the world to change it for the better.